Shasta Cascade Leads Club Blog

Redding Leads Club Looking For New Members Who Want to See Their Business Grow

Posted by on Jun 12, 2013 in News & Events | 1 comment

Redding Leads Club Looking For New Members Who Want to See Their Business Grow

Shasta Cascade Leads Club Your business is a reflection of what you put into it, and if you are looking to expand your business and networks, then the Shasta Cascade Leads Club is right for you. Sometimes advertising and promotional efforts just aren’t enough, and personal referrals are almost always the most effective. A Leads Club is a group of career-minded individuals who gather together to refer one another to new business opportunities. Leads Club gives you the opportunity to connect with different markets and professions that you...

read more

Redding Painter Believes Highest Priced Paints Are NOT Worth the Money

Posted by on Feb 2, 2013 in Handyman | 0 comments

Redding Painter Believes Highest Priced Paints Are NOT Worth the Money

This article is reprinted (without permission) from “Painting Pro Times” . I’ve submitted this for your education as I’ve always believed that the highest priced paints are not worth the money. Your best buys in the Redding area are Home Depot and Lowe’s for specific types, and Ace for one specific type. Sherwin-Williams, Kelly-Moore, and Cascade and Paint Mart sell products that are good…but very much overpriced, by comparison. Don’t sue me for making that statement. Read on please… Consumer Reports: New...

read more

HANDYMAN TIPS 101: Sprinklers, etc.

Posted by on Aug 7, 2012 in Handyman | 0 comments

HANDYMAN TIPS 101: Sprinklers, etc.

Lawn sprinklers are a wonderful invention. Unless they’re aimed the “wrong” way! Often, when I’m called out to look at a fence job or siding on a home, there will be this perfect, half-round “bleached” out area because the sprinklers are “full-circle” pop-ups, when they should be “half-circle”, or they’re just aimed the wrong way. All fences (stained, painted, or just natural wood), will take “incidental” water contact. What that means is, rain is fine, wind blowing your sprinklers onto the fence or siding is fine....

read more

Interest Rates at Record Lows and Home Prices Rising

Posted by on Jul 31, 2012 in Mortgages & Loans | 0 comments

Interest Rates at Record Lows and Home Prices Rising

Article by Dennis Black of US Lending Company Mortgage interest rates remain at record lows while home prices are stating to rise for the first time in five years. We have been seeing multiple offers and bids for over asking price on homes that are priced right. We have also seen appraisers commenting that the home is in a stabilizing market throughout most of California. Nationwide, home values rose 0.2% year-over-year to a median $149,300 during the second quarter, the first annual increase since 2007. Prices were up 2.1% from the first...

read more

Google Search: How Does Website Optimization Help My Ranking?

Posted by on Jul 25, 2012 in Search Engine Optimization | 0 comments

Google Search: How Does Website Optimization Help My Ranking?

Position your website at the top of the search results with these optimization tips Small business owners are generally passionate about their industry and truly care about their customers. They are industry experts and have a wealth of knowledge to share. But most struggle to reach their clientele because they are nowhere to be found when searching Google. My name is Matt Morgan and I am the founder of Optimize Worldwide, a successful search engine optimization (SEO) firm based in Redding, California. I too am passionate about my industry...

read more

Paint Failure 101: How NOT to Paint Your Home

Posted by on Jul 20, 2012 in Handyman | 0 comments

Paint Failure 101: How NOT to Paint Your Home

Painting Tips from Redding Handyman Bob Higgins of Guardian Angel Handyman™ Here’s the deal. For over 8 years I acted in the capacity of a “failed paint” expert witness for the Contractors State License Board (CSLB). My job, outside of my normal business practices, was to travel to various failed paint jobs in Northern California and investigate as to why the job failed. Then I’d write a report and be prepared to testify in court, as an expert witness for the State, if called upon to do so. I did many times. There are hundreds of...

read more

Don’t tell me you help people

Posted by on Jun 19, 2012 in Networking Tips | 1 comment

Don’t tell me you help people

What? But I do!  Help people, that is. In our Leads group, we have members who help people optimize websites, plan for futures, find homes, get loans, relieve muscle pain and renew and restore home products. If we aren’t helping, then what? Stop Helping People Clay Collins, of the Marketing Show, posted this video giving counter-intuitive anti-helping advice:   If you don’t have time to watch, I’ll unpack it for you. He says we need to lose the “I help people [blank]” verbiage. He maintains that people...

read more

Making 30 seconds count: Killer elevator pitch ideas

Posted by on Jun 11, 2012 in Networking Tips | 1 comment

Making 30 seconds count: Killer elevator pitch ideas

My name is [Fill in the blank] and I [blank]. Um, yeah, so…  Yawn. Thirty seconds can seem a lifetime when 52 eyeballs are trained on you. Our Leads club format requires allows us to give two thirty second advertorials every week. That’s one full minute of content opportunity. Are we using the time well?  Consider these five ideas for structuring your next elevator pitch. Skip to the end of the movie. Conclusions are effects of everything that came before. Consider the end result of a client using your product or service....

read more

Redding Leads Club Doubles Networking Leads in One Month

Posted by on Jun 6, 2012 in News & Events | 0 comments

Redding Leads Club Doubles Networking Leads in One Month

The Redding chapter of the Leads Club business networking club nearly doubled the number of leads members traded with each other from April to May 2012–an impressive feat considering the group is still about seven members shy of its 25 member capacity. How business networking leads work within Leads groups At each weekly Leads Club meeting, members give two 30-second mini commercials about themselves, about what sorts of leads would be most desirable, about their unique selling proposition or, even, what customers are saying about their...

read more

Leads Club CEO Offers Business Networking Tips

Posted by on May 9, 2012 in News & Events | 5 comments

Leads Club CEO Offers Business Networking Tips

“Networking isn’t selling. It’s about building business friendships.” If there was one theme Lisa Bentson, Leads Club CEO left with the Redding Cascade Leads group, it was this. Looking for relationships before business, she says, is key to your success as a networker. Amid lively conversation about handshaking etiquette and introductions, Lisa left nuggets of wisdom last Tuesday as she presented a two-hour workshop covering networking basics. Central to our networking success, she says, is establishing a networking plan as part of...

read more